Organizational Genetics: The world’s leading business strategy development, alignment and management system (2022)
In 1994, I had the good fortune to discover all organizational strategic platforms are identical in form and function to human DNA. This discovery led to the sequencing of the standard organizational genome and the development of a methodology that equip companies with the ability to profile their DNA. Over the past twenty-five years, Dr. Robert Kaplan and Dr. David Norton’s The Balanced Scorecard has emerged as the leading strategic planning and strategy communication tool in corporate America, while the theory and technology you are about to learn about has led to the secrets to optimal CEO performance. But more importantly, it has led to a new CEO dashboard instrument. An instrument that allows CEO’s to see what they have never been able to see, and very few have the innate ability to do, which is their company’s DNA and the degree to which it is in internal and external alignment with the production of industry leading results.