I introduced my research on innate ability in my first book with one of the world’s leading sales trainers – Tom Richey. The book focused on salespeople within the production housing industry. It had three messages. The first challenged the theory that top-performing salespeople are built, not born with the discovery of the previously unidentified bodily system: the natural performance system. The second was you have to build it before you staff it. To attract the very best salespeople and those who have the undeveloped potential to be in the club, a company needs to build the environment that attracts them and staff it with a level four or higher sales manager of seven before it staffs it. The third was the leadership, and the sales team needs to know all eight of the standard baseline sales processes, the one the leadership has selected, and one the sales staff will be held accountable for executing through post-execution sales process analysis. These three theories enabled me to develop two of the industry’s best sales teams, as determined by an independent audit. The second edition moves it to a global platform thereby enabling salespeople and sales managers across all industries to discover the true secrets to finding and empower star salespeople.